In January 2020, I founded a new business. But not just another front for my solo efforts. It was created to be a full-service marketing agency. What I couldn’t do myself, I would contract out and eventually hire a team.

Small Town Creative Co. was founded to serve my local community. I designed a small packet to advertise my services and planned to drop them off around town. I was also going to run a local ads campaign and blanket the area with news of the launch.

But as we all know, the words local and community were about to be forbidden for the greater good. So I set the idea aside and kept moving forward on the systems side. Before I made that decision, I spent a lot of time designing brand collateral to back up the marketing strategy.