Natasha Cozad
hey there!

I'm Natasha Cozad

I help businesses scale their 1:1 or DFY services without sacrificing their time through automation and systems that create a premium client experience.

Because here's what no one's talking about -

You CAN scale your business to 10k, 20k, 50k months and more while continuing to provide the 1:1 services to the clients you love, without adding new programs like group coaching or courses.

Polaroid style photo of Natasha Cozad

I created the Heartbeat System – a step-by-step strategy for service providers to define and align the heart of your business with the systems that power it so that you can refine and elevate your entire client experience, charge premium prices for your service, and grow your business while being able to have a life outside of work

Work with Me

My superpower is knitting complex systems together to streamline your business. That means you can focus on YOUR superpower while the system runs on autopilot to save you time & grow your business. 

When we work together, we’ll define your mission and vision, your target audience and why they should buy from you, and the goals you’re working toward. If you don’t have a signature offer, we’ll create one and then I’ll map out your ideal customer journey and the systems that power it.


Next up, I’ll build a perfectly branded central website hub for your business that elevates your client experience so you can focus on client fulfillment and growing your client base.


If your business needs an elevated client experience so you can raise your prices and scale your business then book a call and let’s see if I can help you scale your 1:1 business.


There is a rare class of web developer who can take a website mockup or site plan in almost any condition and just run with it. There is an equally rare class of web designer that can make something out of almost nothing

And then there is the elite class of designer-developer, capable of doing both of these challenging tasks. Those people are exceedingly rare. 

Natasha is one of them.

Natasha is a creator who combines a flair for code, systems, and process without sacrificing taste and a helpful design aesthetic.  

I hired Natasha and realized she not only possessed this rare combination of valuable skills, but she was also on top of her game in time management and communication, too.

You have before you a talented professional who cares deeply about the web, and I know this to be true because she cared about the users of the sites she and I worked on. 

The average lifetime of a website before a significant redesign is about three years, but I know the sites and assets she worked on will be far more resilient. The work she has done for organizations and businesses have an underlying structure and aesthetic that will withstand the rapid headwinds of the Internet.

You should hire Natasha and retain her talent by any means necessary. 

Justin Harter

Agency Owner & Creative Director

Behind the Screen

My journey from kid with a geeky hobby to post-menopausal mom of a teen and a toddler on a mission to help other busy entrepreneurs scale their 1:1 business.

I started out designing websites over 20 years ago. When I was 13, I built my first website (a virtual shrine for a Backstreet Boy) and I loved it so much I knew that’s what I wanted to be “when I grew up”. So fresh out of high school, I started a web design business.

And then I had a baby at 19 (Welcome to the world, Aralyn). 

I had no idea what I was doing (both in business and motherhood) and I knew I was going to be a single parent in a small town with no options, so I went to work as a shift manager at McDonalds (RIP Neon Lights Studios).  

At some point, a tech startup moved to town and I worked there for about a year before the toxic, corporate culture drove me to freelancing again, and at some point I settled into white labeling for a few small agencies. This appealed to my introverted nature.

Everything was okay until 2016, when I was diagnosed with “stage 4 endometriosis” after a scary emergency surgery. After two more surgeries over the next two years to remove even more endo, I miraculously found myself pregnant again. Another surprise, but at least this time I wasn’t doing it alone. Early on I was diagnosed with preeclampsia and had to have a month early c-section (Welcome to the world, Jack). 

A little over a year after that, in the midst of the pandemic, I had a total hysterectomy. This effectively cured my endo and gave me a second chance at life (see ya never, defective reproductive system). 

Now I’m a 30-something, post-menopausal mother to a teenager and a toddler with a mile-wide entrepreneurial streak on a mission to help other busy entrepreneurs scale their 1:1 business.

I know what it means to desperately need to build more time outside of your business into your life. And I also know what it feels like to want to keep serving clients at a higher capacity without having to create a complicated curriculum and putting yourself in front of millions of people. 

The good news is you don’t have to give up working with your dream clients to scale your business. 

Don't worry

It IS possible to scale your 1:1/DFY business even if you DON'T want to be an expert influencer with a pretty funnel, oodles of infoproducts, and a group program.

If you need help with a system that can unlock ultimate freedom and business growth, book a free strategy call with me to see if I can help you scale your business.